Values
Therefore I GoLite. This is our motto. This is what drives us. Less is more. Less is liberation. Less is our passion. But we didn’t invent this philosophy. You did.
You want to get away from all the stuff—the blaring music, the gadgets, the never-ending load of work and the glut of more, more, more. So you go light. You head out on the trail, because you want to experience nature on its own terms.
You value adventure over advertising. Memories over souvenirs. You don’t want to clog the planet with more stuff. You just want to have pure, simple, heart-pounding fun.
Therefore you GoLite.
Innovate.
We led the fast and light revolution and refined how people experience nature by thinking differently. Not just about weight, but about how outdoor gear is designed and built.
Today, we develop simple, beautiful, high performance gear that’s light on the planet.
GoLite is a philosophy of using just what is needed. It’s about being light, but not fragile. Simple, but not dumb. Our designs allow you to forget about your gear and live in the experience.
Sustain.
We believe everyone is responsible for saving the planet and we will be part of the answer. And as far as we’re concerned, the best place to start is by using less.
By their very nature, our products have a smaller impact on the environment because they utilize fewer
materials. But that alone is not enough. We continuously search for opportunities throughout our products’ lifecycles and in our company operations to minimize our environmental footprint and protect our planet, without compromising performance.
Simply put, we design with sustainable principles, while making sure our products perform on the trail.
Inspire.
We know nature has the power to make us all happier.
It’s the joy of a long run before everyone else wakes up, watching the sunrise after a mile of killer
switchbacks and fi nishing with bagels, coffee and good friends. Or a hike after work that culminates at
happy hour.
Whatever it is, it’s that moment of aerobic-induced clarity that makes every day better. This experience is not limited to exotic locations and bagging the highest peaks. Nature is everyday.
It’s all around us, outside our front doors and in our backyards.
GoLite is about discovering nature in unexpected, everyday places.